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In just two years since its formation as a division of Nippon Telephone and Telegraph, DoCoMo has become the second largest mobile phone service provider in the world. This text chronicles the Japanese company's meteoritic rise and examines the reasons behind its success. After interviewing top executives with the firm, the authors have concluded that the key ingredient in DoCoMo's success is not efficiency or dedication but human feelings. Annotation copyrighted by Book News, Inc., Portland, OR
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DoCoMo : Japan's wireless tsunami, John C. Beck, Mitchell Wade
- Taal
- Jaar van publicatie
- 2003
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- DoCoMo : Japan's wireless tsunami
- Taal
- Engels
- Auteurs
- John C. Beck, Mitchell Wade
- Uitgever
- AMACOM ; London : McGraw-Hill
- Jaar van publicatie
- 2003
- Formaat
- Hardcover
- ISBN10
- 0814407536
- ISBN13
- 9780814407530
- Reeks
- Tags
- Non-fictie, Historisch thema, Geschiedenis, Handel, Business & Management, Technologie & Industrie, Overige geschidenis, Elektronica & Elektrotechniek
- Beoordeling
- 3,7 van 5
- Aantekening
- In just two years since its formation as a division of Nippon Telephone and Telegraph, DoCoMo has become the second largest mobile phone service provider in the world. This text chronicles the Japanese company's meteoritic rise and examines the reasons behind its success. After interviewing top executives with the firm, the authors have concluded that the key ingredient in DoCoMo's success is not efficiency or dedication but human feelings. Annotation copyrighted by Book News, Inc., Portland, OR