Uitverkocht
Meer over het boek
Even as advertising opportunities grow, the Internet still only represents a small fraction of the total advertising market. This book is the first to leverage the Internet advertising opportunity, providing effectiveness metrics, creative principles for online advertising, budgeting practices, and much more.
Een boek kopen
The Online Advertising Playbook, Joe Plummer, Taddy Hall, Robert Barocci, Steve Rappaport
- Taal
- Jaar van publicatie
- 2007
- product-detail.submit-box.info.binding
- (Hardcover)
Zodra we het ontdekt hebben, sturen we een e-mail.
Betaalmethoden
We missen je recensie hier.
- Titel
- The Online Advertising Playbook
- Taal
- Engels
- Auteurs
- Joe Plummer, Taddy Hall, Robert Barocci, Steve Rappaport
- Uitgever
- John Wiley & Sons
- Jaar van publicatie
- 2007
- Formaat
- Hardcover
- ISBN10
- 0470051051
- ISBN13
- 9780470051054
- Reeks
- Beoordeling
- 3,1 van 5
- Aantekening
- Even as advertising opportunities grow, the Internet still only represents a small fraction of the total advertising market. This book is the first to leverage the Internet advertising opportunity, providing effectiveness metrics, creative principles for online advertising, budgeting practices, and much more.