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Introduction to platform businesses -- The meteoric rise of platform businesses -- What is a platform business? -- Economic characteristics of platforms -- Platforms as business models -- Platform-powered ecosystems -- Lifestages of platforms : design -- Platform ignition: proving the concept -- Platform scaling : reaching critical mass -- Platform maturity : defending profitable growth -- Platform pricing -- Trust, governance & brand -- Platforms, regulation and competition -- Competing against platforms -- The future of platforms -- Index
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Platform strategy, Laure Claire Reillier, Benoit Reillier
- Taal
- Jaar van publicatie
- 2017
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Platform strategy
- Taal
- Engels
- Auteurs
- Laure Claire Reillier, Benoit Reillier
- Jaar van publicatie
- 2017
- Formaat
- Hardcover
- Aantal pagina's
- 222
- ISBN10
- 1472480244
- ISBN13
- 9781472480248
- Reeks
- Ophaling
- Gower book
- Aantekening
- Introduction to platform businesses -- The meteoric rise of platform businesses -- What is a platform business? -- Economic characteristics of platforms -- Platforms as business models -- Platform-powered ecosystems -- Lifestages of platforms : design -- Platform ignition: proving the concept -- Platform scaling : reaching critical mass -- Platform maturity : defending profitable growth -- Platform pricing -- Trust, governance & brand -- Platforms, regulation and competition -- Competing against platforms -- The future of platforms -- Index