Goliath's revenge

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Harness your company's advantages to thrive amid digital disruption with this practical guide for executives and aspiring leaders. As technologies like AI, robotics, and blockchain reshape competition across industries, traditional companies face new challenges from emerging competitors. However, periods of intense change also present remarkable opportunities. This resource offers insights into how industry leaders such as General Motors, NASA, and Mastercard are innovating, building new skills, and disrupting themselves to emerge stronger in the post-digital age. Learn to leverage your company's scale, reach, data, and expertise to create breakthrough offerings that fend off challengers and secure your position as an industry leader. Through real success stories and actionable recommendations, discover how to realign your business model, reset talent development priorities, and reclaim market share lost to digital-savvy competitors. Drawing on extensive experience in digital transformation and strategic planning, the authors illustrate how established companies can shift from a defensive to an offensive strategy in the digital landscape. Understand the six new rules that distinguish winners from losers, prioritize innovation investments, employ smart cannibalization, and reframe your purpose to make talent central to your digital strategy. This essential read equips business leaders in organizations of all sizes to reset