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The Social License

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A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.

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The Social License, John Morrison

Taal
Jaar van publicatie
2014
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(Hardcover)
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Titel
The Social License
Taal
Engels
Jaar van publicatie
2014
Formaat
Hardcover
Aantal pagina's
187
ISBN10
1137370718
ISBN13
9781137370716
Reeks
Beoordeling
4,15 van 5
Aantekening
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.