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Offers various strategies and tactics for the entire major account sales cycle. This book helps you tailor your selling strategy to match each step in the client's decision-making process. It also helps enable you to handle negotiations, concessions on price, and term agreements skillfully and effectively.
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Major Account Sales Strategy, Neil Rackham
- Taal
- Jaar van publicatie
- 1989
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Major Account Sales Strategy
- Taal
- Engels
- Auteurs
- Neil Rackham
- Uitgever
- McGraw-Hill Education - Europe
- Jaar van publicatie
- 1989
- Formaat
- Hardcover
- ISBN10
- 0070511144
- ISBN13
- 9780070511149
- Reeks
- Beoordeling
- 4,2 van 5
- Aantekening
- Offers various strategies and tactics for the entire major account sales cycle. This book helps you tailor your selling strategy to match each step in the client's decision-making process. It also helps enable you to handle negotiations, concessions on price, and term agreements skillfully and effectively.