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In "What Works," economic expert Hamish McRae explores successful businesses and initiatives through diverse case studies, from Ikea to Mumbai's slums. He emphasizes key ingredients for success, like mission and market sensitivity, while distinguishing lasting ideas from fleeting trends. The book offers valuable insights for ambitious readers.
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What Works, Hamish McRae
- Taal
- Jaar van publicatie
- 2011
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- What Works
- Taal
- Engels
- Auteurs
- Hamish McRae
- Uitgever
- HarperCollins UK / HarperPress
- Jaar van publicatie
- 2011
- Formaat
- Paperback
- Aantal pagina's
- 356
- ISBN13
- 9780007203789
- Reeks
- Beoordeling
- 3,45 van 5
- Aantekening
- In "What Works," economic expert Hamish McRae explores successful businesses and initiatives through diverse case studies, from Ikea to Mumbai's slums. He emphasizes key ingredients for success, like mission and market sensitivity, while distinguishing lasting ideas from fleeting trends. The book offers valuable insights for ambitious readers.