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The Third Screen. Marketing to Your Customers in a World Gone Mobile

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The birth of m-commerce is not just about using the phone to pay for something. it is revolutionising the entire buying process based on location. Marketing has now become hyper-local.

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The Third Screen. Marketing to Your Customers in a World Gone Mobile, Chuck Martin

Taal
Jaar van publicatie
2011
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(Hardcover)
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Titel
The Third Screen. Marketing to Your Customers in a World Gone Mobile
Taal
Engels
Jaar van publicatie
2011
Formaat
Hardcover
ISBN10
1857885643
ISBN13
9781857885644
Reeks
Beoordeling
3,45 van 5
Aantekening
The birth of m-commerce is not just about using the phone to pay for something. it is revolutionising the entire buying process based on location. Marketing has now become hyper-local.