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Strategic management

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Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.

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Strategic management, John L. Thompson

Taal
Jaar van publicatie
1990
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(Paperback)
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Titel
Strategic management
Taal
Engels
Jaar van publicatie
1990
Formaat
Paperback
Aantal pagina's
656
ISBN10
0412375001
ISBN13
9780412375002
Reeks
Aantekening
Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.