Shared Purpose

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Billions of smartphones--fantastically powerful, varied, constantly changing---can be had for as little as $50 US. Why is that? They are made by an open ecosystem cooperative community of companies working together, engaging talent from around the world--dedicated to creating ever-more-innovative offerings that in turn support magnitudes of apps, each of which is capable of supporting additional ecosystems, which in turn transform our daily personal ecosystems. The result? The largest economic cooperative in history. This is the story of how this co-op came to be and what we can learn from it in order to thrive.