Whale Hunting with Global Accounts

Meer over het boek

Nothing grows your bottom line faster than new business with your global accounts yet, companies like yours are leaving billions on the table. Your customers are going global--are you ready for their expansion? There's a tidal wave of offshore expansion, and if you're not ready to expand globally with your customers, even your domestic business is at risk. In Whale Hunting with Global Accounts, Barbara Weaver Smith takes CEOs and sales leaders on a deep dive into the four critical sales strategies that will make you winners in the competition for growth in your global accounts: *Knowledge--Look Deeper *Structure--Get Organized *Process--Beyond Steps*Vision--Lead the WayThe voices of fourteen global sales experts--current practitioners and sales leaders--contribute seamlessly to the narrative for a powerfully multinational perspective. Weaver Smith will teach you how to become a smarter, more insightful, global account team whose customers look to you for leadership.