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The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.
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The Focused Interview, Robert King Merton
- Taal
- Jaar van publicatie
- 1990
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- The Focused Interview
- Taal
- Engels
- Auteurs
- Robert King Merton
- Uitgever
- Free Press
- Jaar van publicatie
- 1990
- Formaat
- Paperback
- Aantal pagina's
- 200
- ISBN10
- 0029209862
- ISBN13
- 9780029209868
- Reeks
- Beoordeling
- 3,8 van 5
- Aantekening
- The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.