Strategic Supply Chain Alignment

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Supply chain performance will be a crucial indicator of corporate success in the coming century. Edited by logistics and supply chain expert John Gattorna, this book presents unpublished insights on next-generation supply chain management. It introduces a strategic alignment model demonstrating how external market dynamics, a company's strategic response, and internal capabilities must align to achieve competitive advantage. Recognizing supply chain management as a strategic challenge, the book addresses this at a high level to assist companies in effectively repositioning their supply chains. It bridges the gap between strategy setting and implementation, providing comprehensive coverage of execution areas, making it an essential resource on the subject. Featuring case studies from major global organizations, it is a vital read for those aiming to stay at the forefront of international supply chain management. The book gathers insights from leading logistics professionals, management consultants, and academics, presenting a unique opportunity to explore key industry issues and emerging strategies. Divided into five sections reflecting the strategic alignment model, it covers customer value creation, segmentation, channel strategy, supply chain configuration, operations, and distribution management, focusing on organizational options that enhance delivery.