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This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.
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Big in Asia, Michael Bäckmann, Charlotte Butler
- Taal
- Jaar van publicatie
- 2002
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Big in Asia
- Ondertitel
- 25 Strategies for Business Success
- Taal
- Engels
- Auteurs
- Michael Bäckmann, Charlotte Butler
- Uitgever
- Palgrave Macmillan
- Jaar van publicatie
- 2002
- Formaat
- Hardcover
- ISBN10
- 0333985117
- ISBN13
- 9780333985113
- Reeks
- Beoordeling
- 4 van 5
- Aantekening
- This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.