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"Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.
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Brandscaping, Andrew M. Davis, Lisa M. Beets, Ann Handley
- Taal
- Jaar van publicatie
- 2012
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- Titel
- Brandscaping
- Ondertitel
- Unleashing the Power of Partnerships
- Taal
- Engels
- Auteurs
- Andrew M. Davis, Lisa M. Beets, Ann Handley
- Uitgever
- Monumental Shift
- Jaar van publicatie
- 2012
- Formaat
- Paperback
- Aantal pagina's
- 276
- ISBN10
- 0983330786
- ISBN13
- 9780983330783
- Reeks
- Beoordeling
- 4,1 van 5
- Aantekening
- "Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.