Issues in Cultural Tourism Studies

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The third edition of this book offers a crucial framework for understanding the complexities of cultural tourism and its globalization across various destinations. It emphasizes the importance of creative tourism strategies that blend localized cultural products with innovative global attractions to differentiate destinations. The text addresses key issues in heritage, arts, festivals, and experiential cultural tourism in both urban and rural settings. Since the previous edition, significant developments have occurred, prompting a complete revision to include new insights on demand and motivation for cultural tourism, sustainable practices, and ethnic cultural tourism. It features updated case studies from a broader global perspective and presents a revised framework reflecting recent research and industry trends. New pedagogical elements enhance comprehension and critical thinking, including questions at the end of case studies and a further reading section. Advocating for a sustainable, people-centered approach to cultural tourism planning, the book aims to maximize local benefits while preserving place and identity. It uniquely synthesizes major global cultural tourism issues through accessible international case studies, making it essential reading for tourism students.