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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
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Scenario Planning - Revised And Updated, Mats Lindgren, Hans Bandhold
- Taal
- Jaar van publicatie
- 2009
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- (Hardcover),
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- Goed
- Prijs
- € 13,49
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- Titel
- Scenario Planning - Revised And Updated
- Ondertitel
- The Link Between Future And Strategy - Edition
- Taal
- Engels
- Auteurs
- Mats Lindgren, Hans Bandhold
- Uitgever
- Palgrave Macmillan
- Jaar van publicatie
- 2009
- Formaat
- Hardcover
- Aantal pagina's
- 216
- ISBN10
- 0230579191
- ISBN13
- 9780230579194
- Reeks
- Tags
- Aantekening
- Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.