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The Story of the Tour de France, Volume 1

How a Newspaper Promotion Became the Greatest Sporting Event in the World: 1903-1975 - Second Edition

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French newspapers had used bike races as promotions. Looking to win a circulation war, a Parisian sports paper organized a race that would last several days, like the six-day track races, but on the road. The race was a success. Each year a new cast of riders assembles to contest the Tour de France, the greatest sporting event in the world.

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The Story of the Tour de France, Volume 1, Bill McGann, Carol McGann

Taal
Jaar van publicatie
2019
Bindwijze
(Paperback),
Staat van het boek
Beschadigd
Prijs
€ 11,99

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Titel
The Story of the Tour de France, Volume 1
Ondertitel
How a Newspaper Promotion Became the Greatest Sporting Event in the World: 1903-1975 - Second Edition
Taal
Engels
Jaar van publicatie
2019
Formaat
Paperback
Aantal pagina's
422
ISBN10
0985963689
ISBN13
9780985963682
Reeks
Aantekening
French newspapers had used bike races as promotions. Looking to win a circulation war, a Parisian sports paper organized a race that would last several days, like the six-day track races, but on the road. The race was a success. Each year a new cast of riders assembles to contest the Tour de France, the greatest sporting event in the world.