Cathy Hackl Boeken

An illuminating insight into the Metaverse - what it is, how it works and why it will soon be playing a major role in business, technology and society.

"Jump into the metaverse to connect with consumers and explore endless opportunities. Like the Internet before it, the metaverse is a virtual space bringing people, companies, and products together in both digital and real environments to create new economic opportunities. The groundwork is already laid. People and organizations jumping in are gaining invaluable experience, meeting customers, developing revenue streams, and even shaping metaverse culture. In Navigating the Metaverse: A Guide to Limitless Business Possibilities in a Web 3.0 World, a team of Silicon Valley thought leaders delivers a groundbreaking discussion of how to find the right opportunities in this fast-moving universe. You'll explore everything from the metaverse basics, to strategy, to launching your first metaverse project. In the book, you'll find: Data and market analysis to erase any doubt that the metaverse is the next big thing. Foundational knowledge about the metaverse, metaverse economy, Web3 technology, and more. The essential connection between metaverse environments, businesses, community, and digital products that make the metaverse economy so powerful. A deep dive on non-fungible tokens (NFTs) and how to make the most of these assets. Frameworks to help find, nurture, measure, and capitalize on innovation in the metaverse. An essential breakdown of the next stage in online business, Navigating the Metaverse belongs in the libraries of entrepreneurs, executives, and innovators looking to lead in the new age of online business and commerce."-- Provided by publisher

Spätestens seit Facebook sich in Meta umbenannt hat, ist klar: Metaverse ist das nächste „große Ding“. Doch was ist das überhaupt? Und was kann man damit anfangen? Eine ganze Menge, so die Autoren, die seit Jahren an der neuen „virtuellen Realität“ arbeiten. Blockchain, NFTs, Virtual Reality, künstliche Intelligenz und 5G-Netze sind die Zutaten, die eine völlig neue Erlebnis- und Konsumwelt schaffen. Und jene Unternehmen, die zu den Ersten in diesem neuen Ökosystem gehören, haben die größten Chancen, als Gewinner hervorzugehen. „Erfolgreich im Metaverse“ zeigt auf, wie Sie sich und Ihr Unternehmen im Metaverse ideal positionieren können.