Mary Barra's quest to move GM to a manufacturer of electric cars has captured the attention of automobile aficionados, green-business advocates, and leaders of all types who have to admire Mary's toughness in moving forward despite the overwhelming obstacles in her path.
This is the most comprehensive analysis to date of Nazi film propaganda in its political, social, and economic contexts, from the pre-war cinema as it fell under the control of the Propaganda Minister, Joseph Goebbels, through to the end of the Second World War. David Welch studies more than one hundred films of all types, identifying those aspects of Nazi ideology that were concealed in the framework of popular entertainment.
The book explores the enduring appeal of the Nazi party in Germany, re-evaluating the effectiveness of its propaganda. David Welch challenges existing beliefs about how propaganda influenced public opinion and emphasizes that successful messaging often targets those who are already somewhat receptive to its ideas. By summarizing key debates on this topic, the work provides a nuanced understanding of National Socialism's rise and the complex dynamics of political persuasion in historical contexts.
In this timely and fully international book, David Welch has selected fifty images to highlight the continuities and dis-continuities of mass- communication throughout history, be they via images, events, films or by 'propaganda by deed'.
A philosophical approach to the concept of 'security', offering practical guidance to help states better allocate resources better to security problems. The book's from-the-ground-up approach, interdisciplinary nature, and far- reaching analysis of ecospheric, state, cultural, and human security, will interest students, scholars, and practitioners.
Protihitlerovská a protinacistická opozice uvnitř německé společnosti ve 30. letech a za 2. světové války. Jednotlivé opoziční proudy a konkrétní formy odporu.
General Motors, Mary Barra und die Neuerfindung einer Ikone
General Motors will die USA in eine Zukunft mit sauberer Energie und umweltverträglichen Verkehrsmitteln führen. CEO Mary Barra, die 2014 allen Widrigkeiten zum Trotz das Ruder bei GM übernommen hat, versucht, das 114 Jahre alte Unternehmen neu zu erfinden und es für die Umstellung auf die Elektromobilität und das autonome Fahren zu rüsten. Der renommierte Journalist und GM-Experte David Welch zeigt anhand des Werdegangs von Mary Barra, welche mühsamen Schritte erforderlich sind, um einen schwerfälligen Giganten wie GM fit für die Zukunft zu machen. Eine wichtige und wegweisende Fallstudie – nicht nur für Autofans!