Strategizing Influence
The Interaction of Context, Targets, and Tactics in Legislative Lobbying
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The book delves into the intricate strategies employed by governmental advocates in lobbying, focusing on California. Through comprehensive surveys and interviews with lobbyists, it examines how various contexts, target audiences, and tactical approaches converge in efforts to sway legislative outcomes. The analysis offers insights into the dynamic interplay between these elements, providing a deeper understanding of the lobbying process.