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Michael B. Goodman

    Davos Man
    Corporate Communication
    Intercultural Communication for Managers
    Corporate Communications for Executives
    Seal the Deal
    MEN-opause
    • MEN-opause

      • 88bladzijden
      • 4 uur lezen
      5,0(1)Tarief

      FINALLY! A first! A book on menopause for men! Author Dr. Goodman shows men how to support and survive their partner's menopause, improve sexual intimacy, and end up with a stronger relationship. Dr. Mike has been listening to women for 35 years, and now in his companion book to The Midlife Bible, here in The Book for MEN, 1. Outlines the issues2. Explains the physiology3. Acknowledges the crazies4. Identifies many things women can do to help themselves5. Shows the men how they can help, and6. Advises when it is best for the men to get out of the way!7. And in a Bonus Chapter - The Male Change of Life, he explains how the decline in testosterone can rob men of their energy and sexuality, and explains how they can get their testosterone and erections up to a more sustainable level.Life does not stop at 50! The Book for MEN will help guide couples through the temporarily troubled waters of midlife.

      MEN-opause
    • Seal the Deal

      • 148bladzijden
      • 6 uur lezen
      4,0(1)Tarief

      An indispensable tool for anyone who ever has to negotiate, haggle, or bargain, Seal the Deal teaches you the real art of the deal in only one hour. These 130 proven negotiating tips, tactics, and strategies work equally well in a rug bazaar, a car showroom, a lawyer's office, or a corporate boardroom. You'll learn when to cooperate, when to flee, when to parry and stall for time—and when to attack.This book is designed for fast reference and maximum utility, with tactics keyed by graphics that indicate friendly, neutral, or hardball. It moves from overall negotiating psychology to maneuvers suited for short, protracted, stalled, and professional negotiations, to countering an opponent's dirty tricks.Once you've used Seal the Deal, you'll wonder how you ever got along without it. Originally published as The Haggler's Handbook.

      Seal the Deal
    • 3,0(2)Tarief

      In a rapidly evolving global business landscape, effective communication is essential for corporate success. This book examines the intricacies of corporate communication, emphasizing its strategic importance. It explores various perspectives, including ethics, employee motivation, and corporate social responsibility. Additionally, it addresses internal communication and the challenges of global corporate communications, providing valuable insights into fostering a strong corporate culture. Ideal for executives, it highlights the need for a cohesive communication strategy in today's complex environment.

      Corporate Communications for Executives
    • 3,0(2)Tarief

      The book explores the challenges faced by professionals in multinational corporations since the 2008 financial crisis, including economic instability and evolving communication methods. It examines the redefined role of 21st-century corporations amid global uncertainty and offers insights into successful strategies and mindsets for navigating the complexities of the modern global landscape.

      Intercultural Communication for Managers
    • The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Internet, and a substantially transformed understanding of what a 21st-century corporation stands for. This book provides an accessible framework for describing these forces and the specific communication challenges that they have thrown at the global corporation. The text reviews the evolution of society's response to the development of the modern company and the corporate communication practices that grew up in response to it, as well as examining the impact of globalization, Web 2.0 and the networked enterprise on current corporate relationships with key stakeholders such as customers, employees, shareholders, communities and regulators. In examining these forces and how they are interwoven, the authors offer insights and strategies for deploying effective communication as a strategic business asset in today's global economy. Designed for the advanced student of corporate communication, the book contains updated guidelines for the management of investor relations, community relations and other corporate relationships in the age of social media. Specific recommendations for how to organize and execute effective communication for the contemporary practitioner working in the communication field are also provided.

      Corporate Communication
    • Davos Man

      • 336bladzijden
      • 12 uur lezen
      3,9(980)Tarief

      From the New York Times global economics correspondent, a rollicking and revelatory exposé of the global billionaire class who increasingly control the world.

      Davos Man
    • Corporate Communication

      Tactical Guidelines for Strategic Practice

      • 160bladzijden
      • 6 uur lezen

      Focusing on the evolving role of communication in global corporations, this book delves into the challenges posed by a dynamic economy and the digital revolution. It offers insights into integrating theory with practice, equipping business leaders and communication students with strategies to leverage communication as a strategic asset. Emphasizing problem-solving and analytical techniques, it serves as a resource for professionals tasked with managing organizational communications, highlighting the importance of understanding corporate communication as a key management function.

      Corporate Communication
    • Corporate Communication

      Transformation of Strategy and Practice

      • 178bladzijden
      • 7 uur lezen

      Focusing on the evolution of corporate communication, this book explores how strategic practices have adapted to meet the challenges of a rapidly changing business environment. It examines the integration of new technologies, the importance of stakeholder engagement, and the shifting dynamics of corporate reputation management. Through case studies and theoretical insights, it offers a comprehensive framework for understanding the role of communication in organizational success and underscores the necessity for companies to transform their communication strategies to remain competitive.

      Corporate Communication
    • Cold War Spies

      • 48bladzijden
      • 2 uur lezen

      A historical account of espionage during the Cold War, including famous spies such as Aldrich Ames, covert missions, and technologies that influenced the course of the conflict.

      Cold War Spies
    • World War II Spies

      • 48bladzijden
      • 2 uur lezen

      A historical account of espionage during World War II, including famous spies such as Eddie Chapman, covert missions, and technologies that influenced the course of the conflict.

      World War II Spies