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Dan S. Kennedy

    Dan S. Kennedy staat bekend om zijn provocerende en waarheidsgetrouwe aanpak van zaken en marketing, gedetailleerd in zijn populaire boeken. Als serieuze ondernemer en vertrouwde marketingadviseur heeft hij honderden bedrijven begeleid met zijn direct-response strategieën. Kennedy's invloed reikt jaarlijks tot meer dan een miljoen onafhankelijke bedrijfseigenaren via zijn nieuwsbrieven en coachingsprogramma's. Hij wordt erkend voor zijn onverbloemde inzichten in het opbouwen en schalen van succesvolle ondernemingen.

    Dan S. Kennedy
    No B.S. Direct Marketing
    Almost Alchemy: Make Any Business of Any Size Produce More with Fewer and Less
    No B.S. Ruthless Management of People and Profits
    No B.S. Business Success for the New Economy
    The Best of No BS
    Magnetic Marketing for Dentists: How to Attract a Flood of New Patients That Pay, Stay, and Refer
    • 2024

      What Works in Community News

      Media Startups, News Deserts, and the Future of the Fourth Estate

      • 264bladzijden
      • 10 uur lezen

      Exploring innovative journalism startups, this book highlights initiatives that are redefining local news across the U.S., including an activist video feed in Minneapolis and a watchdog site in Memphis. It serves as an essential resource for activists, entrepreneurs, and journalists aiming to establish their own local news outlets, emphasizing the importance of community-driven media in challenging traditional news paradigms.

      What Works in Community News
    • 2024

      Crush Convention, Command Respect, and Conquer Your Rivals on Your Road to Success  Rules-breakers and mavericks, rejoice! Your definitive guide to business success has arrived, ready to shatter the chains of mediocrity. Embark on an audacious journey that will challenge everything you thought you knew about business. Using Dan S. Kennedy’s no-nonsense methods, this revised edition of his best-selling book, “No B.S. Guide to Succeeding In Business by Breaking All the Rules” brings his tried-and-true techniques into the modern day, ensuring you’re equipped to conquer the challenges of today’s business landscape. But make no mistake, this book is not for the faint of heart. If you’re comfortable with the status quo, it’s time to turn back now—this journey is reserved for those daring enough to break free from convention. Welcome to your no B.S. guide– your personal blueprint to unconventional success. Bid farewell to cookie-cutter marketing campaigns, “positive-thinking” motivators, and all preconceived notions of a successful entrepreneur. With Dan S. Kennedy and the esteemed experts at Entrepreneur as your advisors, you’ll uncover the secrets to transforming your business into a trailblazing powerhouse. Profit from disruption and crush the competition with the “No B.S. Guide to Succeeding in Business by Breaking All the Rules.” Your path to greatness is counting on it.

      No B.S. Guide to Succeed in Business by Breaking All the Rules
    • 2022

      The Best of No BS

      • 340bladzijden
      • 12 uur lezen
      4,6(9)Tarief

      The ultimate Dan Kennedy collection. Millionaire-maker Dan S. Kennedy has told it like it is for over 30 If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from 12 of his best selling titles, showcases the top content from the legendary millionaire maker himself. Kennedy teaches business owners the customer-getting, sales-boosting, classic marketing strategies you need so you can stop accepting non-monetizable "likes" and "shares" and start making the marketing moves that really count. Inside, you will Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy. 

      The Best of No BS
    • 2021

      Why Advertising Fails

      And How to Make Yours Succeed

      • 224bladzijden
      • 8 uur lezen
      4,3(8)Tarief

      The book offers insights from top marketers, highlighting common pitfalls in copywriting and messaging. It emphasizes the importance of a compelling Big Idea for campaigns and provides strategies for cultivating a dedicated audience to streamline advertising efforts.

      Why Advertising Fails
    • 2020

      Updated to fit today's social media landscape with IGTV, Facebook Lives, YouTube Premium, and more, this new edition applies Dan Kennedy's No-B.S. principles to Kim Walsh Phillips' social media expertise in a no-holds-barred guide that prompts readers to invest only in the efforts that drive results and demand a measurable, proven, profitable, direct response.

      No B.S. Guide to Direct Response Social Media Marketing
    • 2019

      Internationally recognized millionaire-maker, Dan Kennedy, invites readers to quickly learn to recognize, understand, and market to today's brand-conscious, affluent consumer-an elite, consumer market that compromises 28% of the U.S. population and is currently in their peak earning and spending years.

      No B.S. Marketing to the Affluent
    • 2019

      CHANGE YOUR MATH CHANGE YOUR BUSINESS CHANGE YOUR LIFE Almost Alchemy challenges your existing beliefs and self-imposed limitations--forcing you to re-imagine, reinvent, and reorganize your business to achieve and exceed goals in a systematic and sustainable way. In this radical new book, Dan Kennedy destroys the myth that "Knowledge is Power" by exposing 20 different proven strategies to ensure business sustainability and maximize wealth extraction. It is thought-provoking, cage-rattling and mind blowing all in one. Alchemy isn't writing slightly better copy or tweaking your marketing to take advantage of some new media or some other hot trend. Instead, it's about reinventing the way you think about your business, recognizing the "brutal realities" that few dare to embrace or refuse to even recognize... and turning information into ACTION and PROFIT. In its mythical context, Alchemy was about one thing and one thing only: transforming ordinary metals into gold. And like thousands of others, you may start this book thinking you're in an ordinary business and finish realizing you instead have a different, bigger, better, more valuable one.

      Almost Alchemy: Make Any Business of Any Size Produce More with Fewer and Less
    • 2018

      American Spirit

      • 354bladzijden
      • 13 uur lezen

      When Matthew, a forty-something media executive, finds his Manhattan job, health, and Connecticut marriage crumbling, he goes native: Drinks in his car. Gives drug-dealing a shot. Looks for direction in light-rock lyrics, takes a free crafting class at the community center, and gets in a fistfight with a meditation instructor. He also tries jogging. Soon he's on a stumbling, sideways vision quest that takes him from strip malls to national parks to a Bali medical clinic, from an unlikely romance with a Hollywood agent specializing in hot young vampire roles to extreme RVing with a disgraced Wall Street trader. In this heroic, hilarious debut novel, Dan Kennedy, a mainstay of the storytelling phenomenon The Moth, gives us an Everyman who takes us to the dark valleys and neon-lit edges of contemporary American life.

      American Spirit
    • 2018

      Magnetic Marketing

      How to Attract a Flood of New Customers That Pay, Stay, and Refer

      • 200bladzijden
      • 7 uur lezen
      3,9(31)Tarief

      The book introduces a transformative approach to attracting new customers and marketing products, services, and businesses. It emphasizes innovative strategies that diverge from traditional advertising methods, focusing on creating a magnetic appeal to draw in prospects effectively. This fresh perspective aims to revolutionize how businesses engage with their target audience and enhance their marketing efforts.

      Magnetic Marketing