Marina Krakovsky duikt in de wereld van de sociale wetenschappen, met een focus op baanbrekend onderzoek in psychologie, sociologie en economie. Haar schrijfwerk belicht hoe nieuwe ontdekkingen in deze velden ons begrip van de wereld en interpersoonlijke dynamieken vormgeven. Krakovsky combineert vakkundig diepgaande wetenschappelijke inzichten met meeslepende verhalen, waardoor complexe concepten toegankelijk worden voor een breed publiek. Door haar werk biedt ze lezers een frisse kijk op maatschappelijke structuren en menselijk gedrag.
Chen's groundbreaking research into human behavior turned into tangible results for Hewlett-Packard, saving the company millions of dollars, simply by explaining why people really do the things they do. This text translates the findings of behavioral economics into concrete actions to achieve new levels of success.
A clear, conceptual overview of Oracle Server, the leading enterprise-wide database management system. In this book, an Oracle Corporation expert walks the reader through Oracle Server architecture, explains how it handles data concurrency, data integrity and other information management issues, and shows how a database administrator can use it to maximum advantage. Common tasks, such as implementing security and recovering a database after failure, are covered clearly and concisely. Finally, the author makes recommendations for using Oracle Server in a corporate environment. . Oracle databases are used by nearly every company in the Fortune 500. This is an ideal introduction to Oracle's flagship product for anyone who uses or is considering it, including OEMs, VARs, in-house applications developers, database administrators, MIS decisionmakers, and students.