Suzanna MW Stephens Volgorde van de boeken (chronologisch)

The Big Book of Green Design explores the specific techniques and methods that graphic designers are employing worldwide to make their business a more earth-friendly one. When paying clients need a more environmentally conscious image, they turn to ad agencies and in-house designers for cost-effective solutions. The results are often surprising, innovative, and new, and The Big Book of Green Design features the best of these earth-friendly designs. Mainly focusing on printed materials, but also showcasing examples of trade show environments, repurposed designs, and the new “anti-packaging” trend, the book showcases over 450 examples of marketing and collateral materials produced using environmentally favorable methods. With a foreword by Eric Benson, an expert on sustainable procedures within graphic design, The Big Book of Green Design is very much a “see what your colleagues are doing” idea-sharing, inspiration-generating compilation for agencies, freelance designers, printers, and other creative professionals.

Effective self-promotion builds reputations and credibility. It sets the best firms apart, distinguishing their clients and prospects, and guaranteeing sales. Successful sales result from effective successful self-promotion and the The Big Book of Self Promotion is an extraordinary resource featuring work from top designers around the globe. It offers hundreds of ideas, pages of inspiration, and loads of advice for professional graphic designers and students alike. This book provides ideas on corporate and product literature, annual reports and direct marketing, and new media, providing a wellspring of ideas for designers creating client brochures. It offers recommendations for choosing type, layout, photo treatments, and much more.

A few years ago, the first edition of The Big Book of Logos made publishing history, becoming one of the best-selling graphics books of all time and a classic reference for advertising professionals and designers everywhere.Now, The Big Book of Logos #3 is bigger and better than ever, with resplendent examples of 2,500 innovative logos, most in dazzling color, selected from over 10,000 submissions from leading professionals in every area of graphic design.Highlighting the work of more than 500 design firms from all over the world, this valuable reference is the perfect brainstorming partner for entrepreneurs, freelancers, consultants, product managers, and anyone else who needs a ready-made source of style, technique, and innovation.