David Shaw Boeken

Shows and describes the techniques used in weaving, masonry, coopering, furniture making, basket weaving, leather crafts, metalwork, pottery, and other Irish crafts

This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

Art directors need to balance both the creative and business-oriented aspects of their role to be truly successful. As well as needing top-level visual and creative skills, art directors must also motivate, communicate with, and inspire their coworkers and clients. Art Directing Projects for Print provides a creative, inspirational, and “skill set” path for designers who wish to raise their careers to a more ambitious level. This ground-breaking book will give them the essential building blocks to make the professional transition from competent designer to pace-setting art director, in the highly competitive and innovative area of print design. Art Directing Projects for Print reveals the professional skills involved in key creative areas of print design through providing a unique mix of theory, context, contemporary media awareness, inspirational case studies, international showcases, interviews with big-name professionals, developmental advice, and practical information.

For too long, the gut has been the body’s most ignored and least appreciated organ, but it turns out that it’s responsible for more than just dirty work: our gut is at the core of who we are. Gut: The Inside Story of our Body's Most Underrated Organ gives the alimentary canal its long-overdue moment in the spotlight. With quirky charm, rising science star Giulia Enders explains the gut’s magic, answering questions like: Why does acid reflux happen? What’s really up with gluten and lactose intolerance? How does the gut affect obesity and mood? Communication between the gut and the brain is one of the fastest-growing areas of medical research—on par with stem-cell research. Our gut reactions, we learn, are intimately connected with our physical and mental well-being. Aided with cheerful illustrations by Enders’s sister Jill, this beguiling manifesto will make you finally listen to those butterflies in your stomach: they’re trying to tell you something important.

The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.

Focusing on strategic organizational change, this book delves into the nature of organizations and the role of management consultancy interventions. It explores the knowledge base of management consultants and questions the reliability of their expertise. Additionally, it addresses ethical concerns surrounding the profession, examining how consultants can uphold acceptable ethical standards in their practices. This critical analysis aims to enhance understanding of the consultancy field and its impact on clients.