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Jenny Dearborn

    Data driven : how performance analytics delivers extraordinary sales results
    The Data Driven Leader
    • The Data Driven Leader

      • 272bladzijden
      • 10 uur lezen

      Data is your most valuable leadership asset here's how to use it The Data Driven Leader presents a clear, accessible guide to solving important leadership challenges through human resources-focused and other data analytics.

      The Data Driven Leader
    • At last, here's a book about data and analytics for everyone. The charts, graphics and dry advice you'd expect to find are present, but only in small doses. Aside from those bits, Jenny Dearborn, senior vice president and chief learning officer at SAP, teaches about data analytics by weaving an engaging, inspiring tale of a fictional, struggling sales organization. Faced with miserable results and combative personalities, the chief sales officer adopts advanced data and analytics practices to improve performance. getAbstract recommends this lively manual to senior executives, entrepreneurs, salespeople and managers interested in the potential of analytics in sales and in other applications, as well. Even novice statisticians should come away with an ability to speak about analytics with a smile

      Data driven : how performance analytics delivers extraordinary sales results