Robin, Amerika's belangrijkste merkstrateeg en verhalenverteller, levert de 'raketbrandstof' die veel van 's werelds meest bewonderde merken heeft gelanceerd en geëvolueerd. Ze begeleidt powerhouse spelers zoals Aon, Bloomberg, CNN, HBO, NBC Universal, Food Network, FX, Warner Bros, Verizon en meer, en onderscheidt merken om bedrijven te stimuleren. Robin onthult essentiële tips en tools in haar boeken, keynotes en bedrijfstrainingsprogramma's, die leidinggevenden leren hoe ze persoonlijke merken kunnen opbouwen om blijvende indrukken te maken en de omzet te verhogen.
From one the country's top brand strategists comes an upbeat and empowering motivational book for women on how to brand themselves for professional and personal success--through tapping into their authentic selves, and marketing their unique, best assets.
Navigating the complexities of office dynamics, this book explores the challenges and fears that arise in the workplace. It delves into the psychological aspects of office life, highlighting issues such as competition, interpersonal conflicts, and the pressure to succeed. Through relatable anecdotes and insights, it reveals how these experiences can impact mental well-being and professional growth. The narrative encourages readers to confront their fears and fosters a deeper understanding of the often intimidating office environment.