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Fighting Visibility

Sports Media and Female Athletes in the UFC

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The book explores the dual nature of female representation in the UFC, highlighting the success of stars like Amanda Nunes and Ronda Rousey while critiquing the promotion's superficial approach to diversity. It examines how the UFC capitalizes on the popularity of women's fights for profit, often at the expense of marginalized groups, including women of color and gender non-conforming individuals. Through this lens, the author reveals the complexities of inclusion in a sport that prioritizes branding over genuine representation, making it a timely and thought-provoking analysis.

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Fighting Visibility, Jennifer McClearen

Taal
Jaar van publicatie
2021
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(Hardcover)
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