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The Fundamentals of Creative Design

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Discusses the creative process in terms of brief, process and result. Each process is accompanied by detailed diagrammatic explanation, associated theories, and historical context. The text is supported by case studies from contemporary designers and practitioners, with insights from the creatives involved. Creative design, the book argues, is in something of a golden period. With so much design vying for consumers' attention, getting noticed in the visual morass and quickly creating a good impression is becoming increasingly difficult. This book provides a solid grasp of the creative design fundamentals that are necessary to produce effective and eye-catching designs.

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The Fundamentals of Creative Design, Gavin Ambrose, Paul Harris

Taal
Jaar van publicatie
2003
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Titel
The Fundamentals of Creative Design
Taal
Engels
Jaar van publicatie
2003
Formaat
Paperback
ISBN10
2940373477
ISBN13
9782940373475
Reeks
Beoordeling
3,65 van 5
Aantekening
Discusses the creative process in terms of brief, process and result. Each process is accompanied by detailed diagrammatic explanation, associated theories, and historical context. The text is supported by case studies from contemporary designers and practitioners, with insights from the creatives involved. Creative design, the book argues, is in something of a golden period. With so much design vying for consumers' attention, getting noticed in the visual morass and quickly creating a good impression is becoming increasingly difficult. This book provides a solid grasp of the creative design fundamentals that are necessary to produce effective and eye-catching designs.