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Product differences are rapidly and easily copied, or are perceived to be minimal, and differentiating a company's products and services from the competition has become key to corporate survival. This title is designed as a guide for businesses on developing powerful differentiation strategies.
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Differentiate or Die, Jack Trout
- Taal
- Jaar van publicatie
- 2001
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- Differentiate or Die
- Ondertitel
- Survival in Our Era of Killer Competition
- Taal
- Engels
- Auteurs
- Jack Trout
- Uitgever
- Wiley
- Jaar van publicatie
- 2001
- Formaat
- Paperback
- Aantal pagina's
- 240
- ISBN10
- 0471028924
- ISBN13
- 9780471028925
- Reeks
- Beoordeling
- 4 van 5
- Aantekening
- Product differences are rapidly and easily copied, or are perceived to be minimal, and differentiating a company's products and services from the competition has become key to corporate survival. This title is designed as a guide for businesses on developing powerful differentiation strategies.