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Written by the co-founder of three successful computer magazines, Starting & Running a Successful Newsletter or Magazine gives readers the practical know-how they need to put together a profitable publication. From creating desktop newsletters to online publications and sophisticated magazines, it provides all the information necessary to start and run a successful business. In particular, the book covers the ins-and-outs of: raising start-up money attracting the best help choosing the right marketing strategies creating a solid subscription base building loyalty among readers and advertisers competing effectively against even the biggest adversaries This edition is updated to focus on making a profit in a tight market, as well as the latest trends in online publishing.
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Starting and Running a Successful Newsletter or Magazine, Auteurscollectief
- Taal
- Jaar van publicatie
- 2002
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- Starting and Running a Successful Newsletter or Magazine
- Taal
- Engels
- Auteurs
- Auteurscollectief
- Uitgever
- Nolo
- Jaar van publicatie
- 2002
- Formaat
- Paperback
- Aantal pagina's
- 384
- ISBN10
- 0873378474
- ISBN13
- 9780873378475
- Reeks
- Tags
- Schrijven
- Beoordeling
- 3,35 van 5
- Aantekening
- Written by the co-founder of three successful computer magazines, Starting & Running a Successful Newsletter or Magazine gives readers the practical know-how they need to put together a profitable publication. From creating desktop newsletters to online publications and sophisticated magazines, it provides all the information necessary to start and run a successful business. In particular, the book covers the ins-and-outs of: raising start-up money attracting the best help choosing the right marketing strategies creating a solid subscription base building loyalty among readers and advertisers competing effectively against even the biggest adversaries This edition is updated to focus on making a profit in a tight market, as well as the latest trends in online publishing.