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An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.
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Microsoft Rebooted, Slater Robert
- Taal
- Jaar van publicatie
- 2004
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Microsoft Rebooted
- Taal
- Engels
- Auteurs
- Slater Robert
- Uitgever
- Portfolio
- Jaar van publicatie
- 2004
- Formaat
- Hardcover
- Aantal pagina's
- 257
- ISBN10
- 1591840392
- ISBN13
- 9781591840398
- Reeks
- Tags
- Non-fictie, Historisch thema, Geschiedenis, Handel, Business & Management, Technologie & Industrie, Technologie, Marketing & Verkoop
- Beoordeling
- 3,4 van 5
- Aantekening
- An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.