Je koopt precies het boekdat op de foto staat
Meer over het boek
Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hundred examples of international advertising from a wide range of media, including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable ads, with award-winning work from some of the most influential names in the industry. This second edition includes a completely revised and updated introductory chapter plus dozens of new examples that demonstrate a fascinating range of approaches.
Een boek kopen
Creative advertising, Mario Pricken
- Taal
- Jaar van publicatie
- 2010
- Bindwijze
- (Paperback),
- Staat van het boek
- Goed
- Prijs
- € 21,99
Betaalmethoden
We missen je recensie hier.
- Titel
- Creative advertising
- Taal
- Engels
- Auteurs
- Mario Pricken
- Uitgever
- Thames & Hudson
- Jaar van publicatie
- 2010
- Formaat
- Paperback
- ISBN10
- 0500287333
- ISBN13
- 9780500287330
- Reeks
- Tags
- Handel, Handleidingen en Gidsen, Kunst, Wetenschap, Wetenschappelijke literatuur, Inspiratie, Creativiteit
- Beoordeling
- 4,05 van 5
- Aantekening
- Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hundred examples of international advertising from a wide range of media, including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable ads, with award-winning work from some of the most influential names in the industry. This second edition includes a completely revised and updated introductory chapter plus dozens of new examples that demonstrate a fascinating range of approaches.