Het boek is momenteel niet op voorraad
Meer over het boek
Focusing on digital transformation, this book offers essential guidelines for established companies to leverage digitization for strategic growth. It examines advancements in IT and data management, emphasizing the role of AI, and outlines necessary changes in marketing, sales, HR, and corporate organization. By analyzing how these areas must adapt in the digital age, the book provides practical tools to help companies proactively navigate and shape their transformation processes for maximum benefit.
Een boek kopen
Toolbox Digital Business, Ralf T. Kreutzer
- Taal
- Jaar van publicatie
- 2022
- product-detail.submit-box.info.binding
- (Hardcover)
Zodra we het ontdekt hebben, sturen we een e-mail.
Betaalmethoden
Nog niemand heeft beoordeeld.
- Titel
- Toolbox Digital Business
- Ondertitel
- Leadership, Business Models, Technologies and Change
- Taal
- Engels
- Auteurs
- Ralf T. Kreutzer
- Uitgever
- Springer Fachmedien Wiesbaden
- Jaar van publicatie
- 2022
- Formaat
- Hardcover
- Aantal pagina's
- 584
- ISBN13
- 9783658370169
- Reeks
- Aantekening
- Focusing on digital transformation, this book offers essential guidelines for established companies to leverage digitization for strategic growth. It examines advancements in IT and data management, emphasizing the role of AI, and outlines necessary changes in marketing, sales, HR, and corporate organization. By analyzing how these areas must adapt in the digital age, the book provides practical tools to help companies proactively navigate and shape their transformation processes for maximum benefit.