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'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.
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Popular Music as Promotion - Music and Branding in the Digital Age, Leslie Meier
- Taal
- Jaar van publicatie
- 2016
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- Popular Music as Promotion - Music and Branding in the Digital Age
- Taal
- Engels
- Auteurs
- Leslie Meier
- Uitgever
- John Wiley And Sons Ltd
- Jaar van publicatie
- 2016
- Formaat
- Paperback
- ISBN10
- 0745692222
- ISBN13
- 9780745692227
- Reeks
- Beoordeling
- 4,5 van 5
- Aantekening
- 'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.


