Media, Minorities, and Meaning

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Focusing on the portrayal of Otherness in American mass media, this examination delves into how gender, race, and other differences are represented in advertising and popular culture. Utilizing a mythological perspective, it uncovers the psychological and social foundations of prejudice and discrimination, revealing how media reinforces societal inequalities. With an engaging style, the book includes discussion questions and resources, making it ideal for upper-level undergraduate and postgraduate courses aimed at raising awareness of media stereotyping and marginalization.