Macher - Medien - Publika

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K. Maase, C. Bareither, B. Frizzoni, and M. Nast introduce empirical cultural research within aesthetic markets and practices, exploring concepts of taste and pleasure. M. Ege and Christian Elster discuss taste in cultural studies related to pop music, highlighting positions and unresolved questions. C. Bareither examines pleasure as an emotional action, using YouTube as a case study. K. Maase addresses taste and quality, focusing on the challenges of evaluating popular culture in everyday life and academia. The book also delves into urban cultural processes, with S. Gietl analyzing taste production in municipal cultural work through examples from the Munich suburbs. M. Stock investigates the role of Arab fast food in Berlin's gentrification, while C. Kühn discusses negotiations around political representation and aesthetic design during West Berlin's 750th anniversary celebrations. D. Kleinen contrasts the Berlin Pride event between 1979 and 1993 as a political movement versus a celebration. In the realm of art and advertising, H. O. Hügel explores luxury consumption as an experiential act through Louis Vuitton's Core Values campaign. B. Frizzoni critiques the taste discourse surrounding the bestseller "Shades of Grey," and C. Hämmerling analyzes value attribution processes among creatives in the crime series "Tatort." Lastly, I. Tomkowiak reflects on the significance of the color pink.