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Word of Mouth Marketing

How Smart Companies Get People Talking

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Offers advice for using the power of word-of-mouth recommendations to gain the attention of customers by producing the type of product or becoming the type of organization that people want to spread the word about.

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Word of Mouth Marketing, Andy Sernovitz

Taal
Jaar van publicatie
2012
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Ondertitel
How Smart Companies Get People Talking
Taal
Engels
Jaar van publicatie
2012
Formaat
Paperback
Aantal pagina's
215
ISBN10
1608323668
ISBN13
9781608323661
Reeks
Beoordeling
4 van 5
Aantekening
Offers advice for using the power of word-of-mouth recommendations to gain the attention of customers by producing the type of product or becoming the type of organization that people want to spread the word about.