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Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.
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Competition Demystified, Bruce C. N. Greenwald, Judd Kahn
- Taal
- Jaar van publicatie
- 2007
- product-detail.submit-box.info.binding
- (Paperback)
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- Taal
- Engels
- Auteurs
- Bruce C. N. Greenwald, Judd Kahn
- Uitgever
- Portfolio
- Jaar van publicatie
- 2007
- Formaat
- Paperback
- Aantal pagina's
- 416
- ISBN10
- 1591841801
- ISBN13
- 9781591841807
- Reeks
- Tags
- Non-fictie, Handel, Business & Management, Zelfhulp, Management & HR, Financiën, Ondernemerschap
- Beoordeling
- 4,3 van 5
- Aantekening
- Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.