Powered by Storytelling: Excavate, Craft, and Present Stories to Transform Business Communication

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"What's your story? It's a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn't changed. We communicate most effectively through our personal stories--and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business."--Provided by publisher.