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Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice

Boekbeoordeling

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  • 320bladzijden
  • 12 uur lezen

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The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.

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Taal
Engels
Jaar van publicatie
2020
Formaat
Paperback
Aantal pagina's
320
ISBN13
9786075620411
Reeks
Beoordeling
4,15 van 5
Aantekening
The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.