Beyond Design

This informative, full-color text guides students through the decision-making involved in apparel product development's pre-production processes, including planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It emphasizes the importance of coordinating these processes to deliver the right product to market at the right time and price. The 4th Edition features a new metastructure designed to enhance student learning while addressing sustainability, business ethics, and the effects of fast fashion and social media. It explores opportunities for both large companies and entrepreneurs, highlighting how new technologies are shortening the product development timeline. Updated chapters include current examples, charts, graphs, and case studies relevant to today's students. New features include international case studies on globalization, discussions of fast fashion versus slow fashion, revised charts and graphs, and 30% new color photographs. Chapters on sourcing and costing/pricing have been thoroughly revised with the latest information on trade laws and sourcing criteria. Additional resources include self-quizzes, flashcards, real-world scenarios, and videos that enhance understanding. Note: Access to STUDIO resources is not included with this ISBN but can be obtained with a bundled purchase or separately.