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International Business

Theory and managerial applications

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A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies

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International Business, Robert E. Grosse, Duane Kujawa

Taal
Jaar van publicatie
1988
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Ondertitel
Theory and managerial applications
Taal
Engels
Uitgever
Irwin
Jaar van publicatie
1988
Formaat
Paperback
ISBN10
0256032815
ISBN13
9780256032819
Reeks
Beoordeling
3 van 5
Aantekening
A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies