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Strategic Management

Awareness and Change

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Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.

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Strategic Management, Arthur A. Thompson, Frank Martin

Taal
Jaar van publicatie
2005
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(Paperback)
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Ondertitel
Awareness and Change
Taal
Engels
Jaar van publicatie
2005
Formaat
Paperback
Aantal pagina's
873
ISBN10
1844800830
ISBN13
9781844800834
Reeks
Beoordeling
4,25 van 5
Aantekening
Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.