Bookbot

Exploring Public Relations

Boekbeoordeling

4,0(31)Tarief

Parameters

Meer over het boek

This definitive academic Public Relations text introduces PR and its role within the organisation. A comprehensive text, Exploring Public Relations not only covers traditional academic PR theory, but also explores contemporary ideas. Divided into four key areas, the book covers: 1) The Context of PR 2) The Concepts of PR 3) PR Specialisms 4) PR in the public and private sector This book is written for both undergraduate and postgraduate students working towards a Public Relations degree. It is also appropriate for those studying PR as part of a Marketing, Media or Communications degree.

Uitgave

Een boek kopen

Exploring Public Relations, Ralph Tench, Liz Yeomans

Taal
Jaar van publicatie
2006
product-detail.submit-box.info.binding
(Paperback)
Zodra we het ontdekt hebben, sturen we een e-mail.

Betaalmethoden

4,0
Zeer goed
31 Beoordelingen

We missen je recensie hier.