Preparing for Electronic Commerce in Asia

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Focusing on the resilience of Asia amid economic challenges, the book explores the potential of high-tech sectors like information services and e-commerce in driving regional growth. It emphasizes the mindset of emerging markets, particularly in Singapore and Malaysia, which are investing in significant information infrastructure projects. This non-technical analysis provides valuable insights for global business leaders, helping them navigate the complexities of the Asian marketplace and avoid critical missteps in their strategies.