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Augmenting Public Relations

An Introduction to AI and Other Technologies for PR

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Focusing on innovative practices within the PR industry, this book explores the principles and applications of AI. It provides insights into the nature of AI and its future development, serving as a guide for students, academics, and industry practitioners. The text also includes practical advice on how practitioners can develop their own AI tools, making it a valuable resource for those looking to enhance their skills and adapt to emerging technologies in public relations.

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Augmenting Public Relations, David Phillips

Taal
Jaar van publicatie
2024
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Ondertitel
An Introduction to AI and Other Technologies for PR
Taal
Engels
Jaar van publicatie
2024
Formaat
Paperback
Aantal pagina's
215
ISBN13
9781032826585
Reeks
Aantekening
Focusing on innovative practices within the PR industry, this book explores the principles and applications of AI. It provides insights into the nature of AI and its future development, serving as a guide for students, academics, and industry practitioners. The text also includes practical advice on how practitioners can develop their own AI tools, making it a valuable resource for those looking to enhance their skills and adapt to emerging technologies in public relations.