What's Your Story?: The Essential Business-Storytelling Handbook

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Effective storytelling is essential for building a leadership profile and leveraging social media. This book provides practical tools and tips to enhance communication skills, ensuring your message is clear and impactful amidst the noise of millions of daily tweets and videos. It emphasizes the importance of authenticity and authority in storytelling, guiding readers on when to use different media formats and how to set communication goals. By mastering these techniques, you can stand out and ensure your voice is heard in a crowded digital landscape.