Care Leadership

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Focusing on the transformative "culture of C.A.R.E." established by the van Stralen brothers, this book outlines their journey in building a successful landscape management company into a multinational franchise. It introduces eight essential leadership principles that promote a thriving work environment and enhance team engagement. With insights on creating remarkable experiences, fostering humility, and ensuring respectful communication, the author emphasizes that a strong culture is key to delivering exceptional customer service and achieving business success.